Relife Coach

Relife Coach is a portmanteau of Restart, Life, and Coach. The name holds the brand's philosophy — face yourself once more, and live a truer life — and the stance of a life-coaching practice that looks into a client's life closely, alongside the coach. My work was to turn that idea into a visual system you can see.

Facing, as form

The starting point was the act of facing. Shapes set against each other, rotating quarter-circle patterns that mirror one another, became the base grammar. On the back of the business card, traditional motifs — a moon jar, a branch of plum blossom — are redrawn as flat geometry, layering old feeling and a modern brand language on one surface.

One color per program

Each coaching program has its own character. Group tracks like "Working Me" and "Finding Myself," and the insight game, are split into blue, orange, and green — so a single frame tells you which program it is. Bold sans headlines and large shapes hold up from across a social feed.

A process you can read

The coaching flow is laid out as an eight-step diagram — one green ink on textured paper, set with generous space so a dense sequence still reads calmly. From cover to inner pages to cards to social, everything moves on the same set of rules.

For a little better life.